Real estate CRM
Every lead, call and text.
Without the four-figure invoice.
Facreo runs the whole brokerage — sales, leasing and property management — in one place. Built by people who migrated off a CRM costing $1,100 a month and kept every contact, deal and follow-up sequence intact.
A live session on your questions — not a slide deck.
Forty-five seconds, recorded in the product. Sample data throughout — no real client information appears.
Built for how brokerages actually work
Most CRMs assume you only sell houses. Facreo handles the leasing and property management side as a first-class citizen, because that is where the volume is.
Leads route by property, not by inbox
An inquiry is matched to the listing by MLS number or address, then assigned to that listing's agent. It keeps working when staff change or cover for each other.
Nothing gets lost
Every inbound lead email is stored before it is parsed. If a portal changes its template, the lead is replayed — never dropped.
Follow-up that runs itself
Multi-step sequences across email, text, tasks and stage changes. Delays measure from enrollment, so editing a sequence never shifts what comes after.
Consent built in, not bolted on
Marketing sequences check SMS consent before every send and skip contacts who never gave it. The compliant path is the default path.
Reporting that answers real questions
Speed to lead by source, reported as a median rather than an average. Contact attempts, agent activity, closed deals by source, pipeline health.
Roles that mean something
Agents see their own book. Brokers run the office. Owners see everything. Enforced in every query, not just hidden menus.
Switching is the hard part. We already solved it.
Contacts, deals, tasks, appointments, notes, call history, email templates and every follow-up sequence come across with their original identifiers, so the import can be re-run safely until it is right.
Then both systems run side by side while each lead source is repointed one at a time. Nothing is switched off until the new one is proven.
- Contacts
- 6,302
- Deals
- 1,257
- Follow-up sequences
- 50 sequences · 350 steps
- Email templates
- 246
- Call history
- kept
- Leads lost in the move
- 0
Straightforward pricing
One fee for the brokerage, not per seat. Setup, migration and support are included, so adding an agent costs nothing.
- · Every lead, call, text and email
- · Pipelines, tasks and follow-up sequences
- · Migration from your current CRM
- · Everything in Starter
- · Leasing, owners and tenants
- · Reporting across the team
- · Everything in Growth
- · Per-agent visibility and goals
- · Priority support
More than 30 seats? Talk to us about Enterprise — including running Facreo under your own brokerage brand.
14-day trial, no card required. 30-day money-back guarantee on annual plans.